I have been updating my website by adding the music video on the 'home' page and audio visual on the 'music' page.
I used a mix of fonts to make it stand out and look aesthetically pleasing to my audience. I did this on both pages to keep a consistent brand image throughout.
I also wanted to include as much digital convergence as possible, so i created a few tweets and placed them on my website. 38% of twitter users are aged between 18 and 29 meaning my demographic fits into this statistic. Hypothetically, it would be a good social media platform to promote a music video to the target demographic i have.
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